An independent Reading vehicle retailer is boasting three generations of success and is continuing to thrive with an alternative fuel injection, bridging the gap between old fashioned high quality service and modern demand.

Wilkins Cycles, owned by Nick Wilkins, has been a family business for 50 years, placing their emphasis on reliable and honest customer service. They have developed a strong relationship with Powabyke Ltd over the last six years, stocking the company’s range of popular electric bikes.

Having moved with the times, from conventional bicycles to electrically assisted ones, Wilkins Cycles is now keeping ahead of the game by offering their customers Powabyke’s electric mopeds and scooters.

When the range of stylish electric scooters first came available through Powabyke last year, Wilkins Cycles agreed to stock a selection, and have seen a steady growth in sales ever since. With no exhaust fumes, Powabyke’s Powascooters are quiet and relaxing to ride with an automatic twist and go throttle meaning no gears.  They are virtually maintenance-free, requiring no road tax and are exempt from many congestion charges, offering the equivalent of 1,000+ miles per gallon (based on a typical range of 20-25 miles range and a full recharge costing 8p). The scooters complement the already comprehensive selection of bicycles in stock, helping the family-run business to continue to grow and appeal to a wider market.

Being a bustling town with its own share of traffic problems, Nick Wilkins says that Reading is a great example of a place that can really benefit from electric vehicles. Being cheap and easy to run, Powabyke’s range of electric bikes and scooters are a cleaner and greener alternative to petrol vehicles, helping users to reduce their carbon footprint and also lower the amount of noise pollution.

Nick Wilkins commented, “There is a growing number of road users who are more conscientious about their impact on the environment as well as their pockets, and with ever-increasing fuel costs, Powabykes & Powascooters offer a cheaper and greener way for people to get around.”

“As a company Powabyke are one of the best suppliers in the industry, mainly because of the quality of the products and the back-up they offer to dealers. They can get me any parts I require, so if anything does go wrong I can fix it for my customers, with the support from the Powabyke team.”

“We have been working with them for several years now, and get enquiries about Powabykes nearly every day, and get a lot of positive feedback. We’re looking forward to continuing our relationship with Powabyke in the long term.” 

Nick Child, Director of Powabyke commented, “As the leading supplier of electric bikes and scooters it is great to have such a strong relationship with pro-active dealers such as Wilkins Cycles. Nick and the team have tapped into this relatively new market for our products, receiving positive feedback about the benefits, and more importantly cashing in on profitable sales!”

“As a dealer Wilkins Cycles has moved into stocking Powabyke’s Powascooters, which opens up an even wider market and new profit opportunities, and we will continue to offer all of the back up they need to continue on as a pioneering dealer in the field.”

Wilkins Cycles can be contacted on 0118 987 1129, and Powabyke on 01225 443737 or you can email sales@powabyke.com